If you've ever felt boxed in by the block-based email editor, this one's for you.

—giving you full control over email logic, structure, and rendering.

This update directly addresses two major pain points:

No more nested blocks and workarounds just to add a simple conditional.  Write raw HTML, use 

 statements with Liquid, and ship the exact email you intended.

You no longer need to rebuild your existing templates from scratch. Just plug in your current HTML and you're good to go.

 in the UI — designed with developers in mind (syntax highlighting, validation, Liquid support).

: HTML mode and block-based mode are mutually exclusive. Pick the one that fits your needs.

This update unlocks the power and flexibility you’ve been asking for—whether you're porting legacy templates, building advanced logic-driven campaigns, or just want to create and maintain emails in code.

Novu changelog

Custom Email HTML Code Editor